We live in a volatile world where the speed and spread of information, misinformation and off-the-cuff opinions can damage people, businesses, and governments in a matter of minutes. We also live in a non-private ecosystem where everything is open to the dangerous tactics of groups and individuals with a negative or potentially disruptive agenda.

In this article we’ll be covering the advantages of bespoke customer service for retailers and e-Commerce brands to deliver exceptional shopping experiences for their customers.